With our latest integration, Adjust users can now take full advantage of Search Ads Maven to scale Apple Search Ads (ASA).
With our latest integration, Adjust users can now take full advantage of Search Ads Maven to scale Apple Search Ads (ASA).
With our latest integration, Adjust users can now take full advantage of Search Ads Maven to scale Apple Search Ads (ASA).
Many mobile marketers may be unfamiliar with Apple Search Ads (ASA) as it is a relatively new field. However, with the release of iOS 14.5 in April 2021, interest in ASA results..
Following the launch of iOS 14, ASA spend has skyrocketed with an increase of c.75% vs budgets pre-May 2021, resulting in it becoming the fastest growing ad network in 2022.
In this series, we debunk some of the most common myths that help convince marketers they don't have an app marketing fraud problem. No matter what buying metric you use (CPI,..
Apple’s SKAdNetwork is here, and from my perspective, someone who has worked in the mobile UA space for almost ten years, the whole thing is fairly confusing. There are plenty of..
How do you know your mobile ads are being seen? It’s very likely your meticulously researched, carefully designed mobile ads are rarely looked at by a pair of real, human eyes...
Fraud is a complicated topic, and some of the industry accepted wisdom isn’t actually in the best interests of advertisers.
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