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Placebo installs are an easy pill to swallow

Everybody, at some point, is ‘guilty’ of seeing only what they want to see, It’s part of human nature to sometimes ignore the truth rather than face the unpleasant reality...

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Placebo installs are an easy pill to swallow

Everybody, at some point, is ‘guilty’ of seeing only what they want to see, It’s part of human nature to sometimes ignore the truth rather than face the unpleasant reality...

The Attribution Theft Blindspot

How app owners can improve their own processes to fight fraud

App install fraud is a major issue – according to our data, over half of all paid installs are fraudulent – and..

Gary Danks writes a guest article for PocketGamer.biz

Mobile gaming apps are the biggest victim of fraudulent app installs

App install fraud affects everyone buying app installs from ad networks and social media platforms, but it..

Audio: BBC News Interview - Fighting App Install Fraud

Gary Danks, Managing Director of Machine Advertising explains how his company is tracking fraudulent app downloads. And, Alex Hewson, from mobile advertising firm M &C Saatchi,..

Dummy - Podcast: Are you falling victim to app install fraud? (Clone) (Clone)

Peggy Anne Salz welcomes Gary Danks, Managing Director & Founder at Machine, back for an encore appearance and a candid discussion around the industry appetite to combat fraud,..

Kx Selected by Machine to Power its Fraud-Prevention Platform for Advertising (Clone)

Kx Selected by Machine to Power its Fraud-Prevention Platform for Advertising

APS London 2019: What we learnt (Clone)

App Promotion Summit: The three types of app owner

Exhibiting and speaking at the App Promotion Summit in London last month was a great chance to speak with app developers and..

Podcast: Are you falling victim to app install fraud? (Clone)

Peggy Anne Salz welcomes Gary Danks, Managing Director & Founder at Machine, back for an encore appearance and a candid discussion around the industry appetite to combat fraud,..

How to get reimbursed quickly and without argument (Clone)

So, you’ve started to identify the fraud in your app install campaigns. Great. Now you just have to get your money back from the suppliers.

Unfortunately, if you’re doing it..

Our technology analyses impressions, clicks and installs in real-time preventing fraud pre & post install.

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DNAAd-hoc support to full managed fraud service

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